Robina Town Centre

Identity, Visual language
agency_Eskimo
Robina Town Centre wordmark in white on teal, with the o drawn as a sundial
Brand guideline pages showing the logo, triangle graphic language, textures and applications
A person holding up a folded poster of triangular colour panels with the Robina logo
Robina advertisement on a tablet: a woman in a swimsuit and sparkling water split by a diagonal
Robina website on a desktop screen with Local flavour panels

A new look for Robina Town Centre. The concept for the brand mark was a sundial encapsulating the essence of Queensland “where Australia shines”. The “o” in the word mark pivots and is the platform for the visual language.

Beautifully bold textures juxtaposed with sunshine lifestyle imagery.