Google Food

Interior graphics, Illustration

agency_Citizen

Fly poster designs: a banana illustration and The meeting of minds in hand lettering

Café feature wall covered in bespoke fly posters at the Google Australian headquarters

Café servery with a black and white chevron graphic wall behind the counter

Fly posters: a tomato on black and white stripes and a handwritten tuna sandwich recipe

Fly posters: Food for thought in white on black and a scribbled circle drawing

Fly posters: a man with a fried egg for a face and a sketch of a glass, full, half, empty

Merchandise: a canvas tote with tally marks, a Rocket Fuel water bottle and a Fueling big ideas t-shirt

Injecting a bit of Google humour into the Australian headquarters café area.

The brief was to convey Google’s commitment to sourcing locally-sourced, sustainable food for its healthy eating menus with a “Melbourne laneway” approach. A feature wall was created, made up of more than 50 bespoke fly posters. A combination of simple type, illustrations and pop-culture references formed the poster designs with subtle use of Google brand colours red, green, yellow and blue.

The feature wall is a conversational piece sparking banter and dialogue amongst Google employees. The fly posters are intended to be added to over time to create a continually evolving and layered textural environment.